Here’s a beer commercial with actor Mads Mikkelsen showing why Danes are so happy. He of course points to Hygge, where Danes get the feeling of being “all fuzzy and snuffy together”.
In this ad for Carlsberg beer, Mikkelsen bikes through a range of venues and surfaces, including on roof tops. I counted him riding his bike on ten different surfaces. And in this ride through the city, there’s something very evident~there’s not one vehicle on the road.
No wonder Danes are so happy.
