September 25, 2013

Bikes and Business: Experience in Seattle

From Atlantic Cities:

… whenever a city considers installing a bike lane, rest assured some retailers will protest the perceived loss of automobile access. Take the bike lane that stole a dozen parking spaces from 65th Street in Seattle a couple years back ….  The typical comment from a bike lane opponent to the city’s department of transportation went something like this:

Please do not take away the 65th St. traffic lanes for bicycle lanes. Traffic is congested already and eliminating street parking for cars will [be] detrimental for all small businesses located on 65th.

Kyle Rowe, who’s studying the built environment at the University of Washington, decided to put that standard retail response to the test. He put together a case study to see whether businesses really had a beef with bike lanes, or were making a fuss about nothing [PDFvia Transportation Issues Daily].

Rowe collected city data on taxable retail sales in the corridor before and after the bike lane on 65th Street went into place. He compared the 65th Street sales figures to those generated by a similar retail corridor where no changes had been made to the street, and also to the sales made by retailers in the entire neighborhood.

What he found isn’t exactly subtle (the green bar is when the lane was installed):

So that happened. After the city removed 65th Street’s 12 parking spots and striped a bike lane there instead, the sales index in the corridor exploded 400 percent.

Now keep in mind that Rowe didn’t have the experimental controls to say that the bike lane caused the increase — some other factor may have played a greater or contributing role — but it’s quite safe to say business didn’t suffer from it.

Another example here.

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