“There’s this tremendous fear of doing anything that’s out of the ordinary. Whenever some fad gets hot, whether that be ‘creative class’ or streetcars or bicycles, everyone jumps on it. Every city says they want to be the No. 1 bicycle city in America — whether or not that would actually work for them. They’re all trying to check the boxes of what they think makes a world-class city instead of thinking of how they can add some new boxes.”
– Will Doig, Salon (Every City Needs a Brand)
