July 7, 2010

Board of Trade goes viral

This morning, I already had two messages of this note from Jan Pezarro:

During the 2010 Winter Games Metro Vancouver participated in a social experiment on an unprecedented scale. For 17 days hundreds of thousands of local residents and businesses changed their travel behaviour with the objective of reducing traffic congestion. The result was visibly noticeable. What can we learn from the experience?

Researchers from the IBM Institute for Business Value worked in collaboration with the Vancouver Board of Trade Regional Transportation Taskforce to develop a survey to explore the reactions to, and impact of, the full range of transportation measures implemented during the 17-day 2010 Winter Games period.

Members of the public and regional businesses are invited to complete the short questionnaire available on-line at www.boardoftrade.com before July 31, 2010.

Topics covered in the survey include reactions to and use of pedestrian-only roads, Olympic lanes, travel-time restrictions, changed access to roads for trucks, road closures, removal of street parking, relaxation of by-laws [i.e. noise], expanded transit services, additional park & ride facilities, increased quality and availability of information about choices and traffic, staggered office hours, telecommuting, expanded cycling facilities and expanded delivery hours for commercial goods.

Please go to www.boardoftrade.com and complete the survey today. Takes about 6 – 8 minutes to complete.

Thanks!

PS – please forward this to other people in your network. We hope to hear from as wide a range of local residents and businesses as possible.

This is one of several studies and surveys that are studying the impacts of the Olympics on transportation – perhaps the largest experiment in traffic management in North America in the last few years.   

Give it a try.

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