Everyone likes a good demolition. There’s just something perversely gratifying about an implosion. And ever since they blew up Pruitt Igoe back in 1972 live on television, failed public-housing projects have made remark- ably satisfying targets.
Glasgow, Scotland, built more of these tower blocks than anywhere in Europe, and some years ago started a program of demolition and replacement with more humanely designed, mixed-income housing. I’ve often thought it a waste – not just of good intentions, materials and embedded energy – to blow these up without at least doing something more, um, artistic with the opportunity.
And so someone has. Here’s a Toryglen tower block awaiting demolition (or possibly repair):
And here’s the commercial that Sony made to promote its LCD TV.
Or click here for the better-quality version.
For those who have seen the “Balls” commerical – here – set in San Francisco, you’ll recognize the work. But you may not have seen the soft-drink parody:
Some would say: a waste of good fruit.